International Direct Marketing, Global Direct Mail Experts

Our 360° University™ teaches your team everything related to launching a global DM business and aids in the setup of all components of your program. We’re then available on an ongoing basis to critique your program and give input into growth opportunities and testing possibilities.

This solution requires a significant commitment of time and resources on the part of your business to garner the knowledge necessary for launching and maintaining a global business and most importantly to put that knowledge into action. For a more full-service solution to your international programs, consider 360° Full-Circle™.

For more information or to discuss international expansion of your current DM program, please contact us.

"I attended DM360ª°’s marketing training to see if there was anything I could be doing better, and I was surprised to see how much I walked away with. I think the class hit on all levels from beginner to advanced, and gave a big picture overview on how marketing can affect an entire business. I would recommend this course to anyone wanting to know more about direct marketing, as there is always something new to learn."

—Colleen Monahan, Mt. Vernon Publishing

"I just wanted to say thanks for the opportunity to attend your training seminar. Although I’m not directly involved in mail planning, I feel like what I learned has given me a better understanding of the direct response industry as a whole. The information you presented was clear, concise, interactive and fun! What a great experience. Thanks again!"

—Christopher Bulka, Taipan Financial News

"To remain on the leading edge of global addressing and data management solutions by providing the highest quality services to Global-Z's customers, we must constantly remain up-to-date on the challenges and opportunities facing our clients in the direct marketing industry.

DM360°'s Direct Marketing University provided me with a wealth of practical information. I was immediately able to bring this information back to my clients to help them realize how our services fit into and benefit their ever-changing offline and online direct marketing cycles. DM360° provided me with a better understanding of how our services fit into a healthy direct marketing business and highlighted direct marketers' need for a strategic combination of direct mail and online marketing. This is invaluable in how I can better serve our clients."

—Marty Shaw, eMarketing & Business Development for Global-Z International Inc.


Time Commitment	Short to moderate.	Significant.	Moderate initially. Very little long term.
Training Investment	2-3 days classroom-style training.	4-5 days individualized instruction with ongoing follow-up for first 30 days.	Initial site visit of 2-3 days to learn current program and meet with all staff involved.
Ongoing communication with DM360° Inc.	Ongoing consultative services with regards to launching an online program are available post instruction.	Consultative services available in areas as including: • Market research • Launch strategy • Creative adaptation • List selection • Ancillary marketing	Monthly conference calls to discuss the progress of your international program and changes to your domestic program. Quarterly “big picture” face-to-face meetings analyzing your international business and discussing future growth opportunities.
Cost Considerations	Course materials and classroom training billed at a flat fee. Travel & course material fees billed at cost to client.	Course materials and classroom training billed at a flat fee. Travel & course material fees billed at cost to client.	Initial flat fee to launch business (typically covers first three months from program inception). Ongoing billing on either a monthly flat fee basis or a profit sharing arrangement. Travel billed at cost to client.
Benefits	A smaller time and money commitment initially in order to allow for testing prior to choosing how to implement a full-scale global program.	You are the owner of the knowledge. You control the program from start to finish. You’re less reliant on others to expand your business.	Less time and resource commitment. Faster implementation. Experts launch and maintain your program. If profit sharing is in place, ultimately there’s less risk involved.